Fractional CMO for Home Service Brands

Every home service business needs a Game Plan. Here's yours.

Growing alongside your favorite brands

I make marketing easy

Hey, I'm Tripp. I've worked with dozens of home service brands and managed 100s of locations over 14 years. I've learned the best way to drive new leads that generate real revenue for service based businesses.

Most Experience

I've helped dozens of businesses grow from $750k to 1.5 million in revenue within a year.

Affordable Pricing

Pay a fraction of what a full time employee would cost.

Personal Touch

I only work with 15 clients at a time. We're partners growing your business.


I'm your brand's secret weapon

I partner with a limited number of clients, so you always get the highest amount of value. I only work with one industry for every service area, so I become your own personal secret weapon.

Koala Insulation of Chattanooga

"We thoroughly enjoy working with Tripp and are EXTREMELY happy with the results he has helped our business achieve. (We started out with a LARGE National Company and ended up wasting a lot of time and money!) Within a couple of weeks, Tripp helped us climb to the top spot on both search listings and maps. The bi-weekly meetings are a huge bonus - he listens to our issues/ideas/concerns and gives us great feedback and wonderful ideas. We wouldn't be where we are today if it wasn't for Tripp!"

Donna Galbraith Owner

Stones River Roofing

"I can't brag on Tripp enough. As our Digital Consultant, he has delivered on everything we hired him for and more. He's cleaned up our website, built links directing potential customers towards us, and has improved our Google domain authority.If you searched "roofing company near me" before we hired Tripp, we were the 20th ranked roofing company on Google. After 6 months or so of Tripp doing his thing, we are now in the TOP FIVE. Our brand new roofing company went from barely any calls last year, to a steady stream of phone calls even through the winter.What sets Tripp apart from others is his integrity, honesty, attention to detail, and communication. He gave us clear cut goals, and Tripp is always available to us if we have any questions. He's great to work with, and I highly recommend him to any business looking to grow their online presence!"

Michael Colvin Sales Representative


The secret is the Game Plan

I've practiced and honed the ability to grow and nurture leads for home service brands. Let me show you how.


1. Understand your market

This is crucial to building a custom marketing plan. You need to stand out to drive leads.

2. Position your brand

Build a custom marketing strategy to compete in your local markets.

3. Drive more leads

With an average yearly investment of $36k you can drive an additional $750k+ of sales

Become the biggest home service brand in your market

Instead of hiring a full-time marketing director, hire me at a fraction of the cost.


Game Plan - Do It Yourself

$499

- Full initial Game Plan strategy analysis
- Custom Dashboard
- Monthly calls and Suggestions

No long-term commitment

Game Plan - Pro

$999

- Everything in DIY
- Local SEO management
- Paid Ads management
- Website management

No long-term commitment

Game Plan - AI & Automation

$1,499

- Everything in Pro
- AI Chatbots
- Automated Lead Funnels

No long-term commitment


I do the heavy lifting so you can run your business

Local SEO

Helping you rank #1 for "(Home service) in (your local city)." Each client gets a personal local dashboard that shows how well they rank along with their competitors.

Paid ads

Driving high-intent search traffic to your website. I manage paid acquisition campaigns across Google Ads and Facebook and any other channel we feel is important.

Email & Text Marketing

Every new lead needs multiple touch points to finally convert into paying customers. I build out automated email and text campaigns that continue to run while you sleep.

Data Analytics

I build a custom marketing dashboard so you can see where your customers are coming from.

What's the average marketing investment?

I encourage all clients to spend ~$2,000 / month on ads and then I charge $1000-$3000 depending on the product. Annual marketing investment is $36k, which I've used to generate an additional $750k in revenue for my clients.

Why should I hire you?

I'm more affordable than a full time hire and full-time agency. I work with a limited amount of clients. You get the talent and touch of a full-time CMO for a fraction of the cost.

Do you work with multiple brands in the same industry?

I only work with multiple brands in the same industry if they serve different areas. I never work with competing local brands.

What's cancellation look like?

It's a month to month contract. You just need to notify me 30 days in advance to cancel.


Stay on top of home service marketing

I write a weekly newsletter all about the latest in local SEO, Paid Ads, and home service marketing.


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Thanks!

If you need anything else, email me at [email protected]